BTA2023 Telna, a global leader in managed eSIM connectivity, has announced a groundbreaking partnership with Bridge Alliance, a coalition of major mobile network operators (MNOs) across Asia-Pacific, Europe, the Middle East, and Africa. This strategic collaboration is set to transform international roaming, enhance revenue opportunities, and equip MNOs with cutting-edge eSIM technology.
Enhancing Global Roaming with eSIM
Through this partnership, Bridge Alliance members will gain access to Telna’s advanced roaming eSIM platform, enabling them to provide seamless connectivity solutions. The integration of digital-first, flexible eSIM services ensures that subscribers experience uninterrupted mobile connectivity without the need for physical SIM cards.
With Telna’s technology, users can:
- Instantly select and activate data plans.
- Embed eSIM activation into mobile apps, super apps, and web platforms.
- Minimize dependency on WiFi while traveling internationally.
Tackling the ‘Silent Roamer’ Challenge
A significant aspect of this initiative is addressing the issue of ‘silent roamers’—users who avoid international mobile services due to high costs and instead rely on WiFi. Telna’s cost-effective, flexible eSIM roaming plans enable MNOs to re-engage these users, increasing revenue streams while enhancing customer satisfaction.
Custom Branding & API-Driven Innovation
Telna’s partnership with Bridge Alliance also introduces white-label customization, allowing MNOs to establish branded eSIM shops. This approach not only expands digital revenue opportunities but also positions operators at the forefront of mobile innovation. Additionally, Telna’s API-driven eSIM technology streamlines the connectivity process, ensuring scalability and adaptability to evolving consumer demands.
| Key Benefits of the Partnership | Impact |
|---|---|
| Seamless global roaming | Enhanced user experience for travelers |
| Digital-first eSIM services | Instant connectivity without SIM cards |
| White-label customization | MNOs can brand and monetize eSIM offerings |
| Cost-effective roaming plans | Re-engagement of silent roamers |
| API-driven integration | Scalable and adaptable connectivity solutions |
Industry Leaders Weigh In
Gregory Gundelfinger, CEO of Telna, emphasized the importance of eSIM technology in modern connectivity:
“eSIM eliminates the complexities of traditional SIM cards, offering instant connectivity at reduced costs. Our partnership with Bridge Alliance allows MNOs to stay competitive while providing travelers with a seamless, hassle-free mobile experience.”
Ken Wee, Senior Vice President for Partnership and New Business at Bridge Alliance, also shared his enthusiasm:
“We welcome Telna to our Bridge Alliance Technology Partnership Programme. Their expertise in eSIM will help strengthen our ecosystem, enabling members to meet the growing demand for seamless global roaming solutions.”
As eSIM adoption continues to rise, this partnership represents a significant step toward redefining international mobile connectivity. With Telna and Bridge Alliance leading the charge, travelers and businesses worldwide can look forward to a seamless, cost-effective, and innovative mobile experience.
