BTA2023 A new initiative aimed at empowering aspiring food entrepreneurs has officially launched in Ghana.
Invest to Empower, introduced by AEA Business in collaboration with TAEMART Kitchen, is designed to help individuals start and grow food businesses without the heavy upfront costs typically required to launch a restaurant or street food stand.
The initiative allows participants to own, operate, and grow a food stand using ready-made business models, giving entrepreneurs the opportunity to focus on sales, location, and customer service while the organizers handle equipment setup and operational structure.
Applications for the program officially opened on March 10, inviting aspiring food vendors to secure early spots and begin their journey into food entrepreneurship.
Food Business Models Available
In partnership with TAEMart and Wilkasen, several specialized food stands will be launched this week, offering entrepreneurs different entry points into the food industry.
Available options include:
- TAEMart Kitchen Maxi – Full kitchen setup
- TAEMart Kitchen Standard – Focused on popular dishes like Jollof Rice, Fried Rice, and Waakye
- TAEMart Kitchen Noodles & Spaghetti Stand
- TAEMart Kitchen Banku & Tilapia Stand featuring Banku and grilled tilapia
- TAEMart Popcorn Stand
Lowering the Barrier to Entrepreneurship
The program is structured to reduce startup barriers for young entrepreneurs and food vendors. Participants only need to secure a good operating location, while the organizers handle the stand setup, equipment, and operational support.
Revenue generated from the stands will be shared between the operators and program organizers, creating a partnership-based business model designed to encourage sustainable entrepreneurship.
With street food and quick-service dining continuing to grow in Ghana’s urban economy, the initiative aims to help aspiring entrepreneurs transform cooking skills into profitable small businesses.
